Bull Boys, an Italian children’s footwear brand born in Tuscany in 1993, revolutionized the industry alongside Lelli Kelly by combining vibrant design with a strong focus on the needs of both kids and parents. Its iconic TV commercials from the 1990s became a cultural phenomenon, leaving a lasting mark on entire generations.
3D Animation & Website
Urban Studios developed the multilingual e-commerce website for Bull Boys, designing it to ensure a smooth and intuitive shopping experience across all devices. In addition to creating the platform, the studio handled both the textual and visual content, producing technical images and still life photography to highlight every detail of the Bull Boys footwear. To offer an even more engaging product view, 3D modeling of the shoes was also carried out, blending aesthetics with digital innovation.
